When we get you thriving as a person, everything else will follow.
The whole coaching team believes that.
That’s why we take a holistic approach to high performance because we understand it’s about more than just setting and smashing physical goals.
Frankly -that’s boring.
The experts on the coaching staff have now collectively been doing it for decades.
We care about helping you to become a living embodiment of your values as a coach, an athlete and a business owner.
That all starts with you.
…And the boundaries you’ll hold between the two.
At the heart of the High Performance Coach are communication and connection.
That is the cohesion you feel in the High Performance Coaching Container - and every person that chooses to be a part of it.
Being a good coach often involves a level of radical honesty that most people aren’t skilled at.
Having difficult conversations, where you tell your own clients what they need to hear, not what they want to hear…
Without being cruel, cold, or callous.
You can have the best technical coaching knowledge in the world but if you can’t connect and communicate with your clients, it’s ineffectual at best - and damaging at worst.
We teach our High Performance Coaches “Tactical Empathy”.
The ability to sit with and hold space for clients, while still leading them to raise their standards and achieve the results they’ve trusted you to help them achieve.
It’s not enough that we’re known for being exceptional, world leading coaches.
This is a movement that elevates the standards that our clients can expect from any fitness professional they work with.
We’re positively impacting, transforming & changing lives - not just of the coaches we serve and their clients…
But the industry as a whole.
Let’s be frank… You’ve been training for a while.
You know what you’re capable of when you really drop the hammer.
But over years of training your own clients, growing your business, and juggling all the demands you now have…
You’re likely just going through the motions.
You can getaway with it, because you’ve got an enviable base…
But you’re not honestly giving it your very best.
No one else knows… But YOU know.
And that’s enough for imposter syndrome to kick in, and a lack of confidence tostart tarnishing the other elements of your business & life.
It takes more than just physical training to reach peak performance - especially for those who:
Have ambitions to do it all and be it all across:
✅ Person
✅ Coach
✅ Athlete
✅ Business
We work to unlock your passions through the highest level of coaching, so you can reignite your inspiration for training again.
By working closely with our Head of Athletic Performance, you will be looking, feeling and performing at your very, very best…
…and that’s the smallest promise we make.
When you don’t have clear optics on what you want your business to look and feel like…
It’s inevitable that even the very best coaches become emotionally volatile.
Wasting money on things that don’t really contribute to your business…
Or getting distracted from your true purpose by “shiny objects”. It’s an easy trap to fall into.
At the High Performance Coach, we operate from abundance - not scarcity.
Here’s how…
We take a360° approach when it comes to high performance - and at the very centre is a simple question:
“What do you want to be known for?”
When you’re unclear about the answer to that, you can’t create anything bigger than yourself.
Even if you have a fantastic work ethic, if you don’t know what to pour your efforts into…
They’ll be wasted.
At The High Performance Coach, our number one currency is business fulfilment and enjoyment.
That’s why you get continuous support to:
We make continuous progress feel fool proof.
All you have to do is bring your effort and commitment.
When we get you thriving as a person, everything else will follow. The whole coaching team believes that.
That’s why we take a holistic approach to high performance because we understand it’s about more than just setting and smashing physical goals.
Frankly -that’s boring.
The experts on the coaching staff have now collectively been doing it for decades.
We care about helping you to become a living embodiment of your values as a coach, an athlete and a business owner.
That all starts with you.
…And the boundaries you’ll hold between the two.
At the heart of the High Performance Coach are communication and connection.
That is the cohesion you feel in the High Performance Coaching Container - and every person that chooses to be a part of it.
Being a good coach often involves a level of radical honesty that most people aren’t skilled at.
Having difficult conversations, where you tell your own clients what they need to hear, not what they want to hear…
Without being cruel, cold, or callous.
You can have the best technical coaching knowledge in the world but if you can’t connect and communicate with your clients, it’s ineffectual at best - and damaging at worst.
We teach our High Performance Coaches “Tactical Empathy”.
The ability to sit with and hold space for clients, while still leading them to raise their standards and achieve the results they’ve trusted you to help them achieve.
It’s not enough that we’re known for being exceptional, world leading coaches.
This is a movement that elevates the standards that our clients can expect from any fitness professional they work with.
We’re positively impacting, transforming & changing lives - not just of the coaches we serve and their clients…
But the industry as a whole.
Let’s be frank… You’ve been training for a while.
You know what you’re capable of when you really drop the hammer.
But over years of training your own clients, growing your business, and juggling all the demands you now have…
You’re likely just going through the motions.
You can getaway with it, because you’ve got an enviable base…
But you’re not honestly giving it your very best.
No one else knows… But YOU know.
And that’s enough for imposter syndrome to kick in, and a lack of confidence tostart tarnishing the other elements of your business & life.
It takes more than just physical training to reach peak performance - especially for those who:
Have ambitions to do it all and be it all across:
✅ Person
✅ Coach
✅ Athlete
✅ Business
We work to unlock your passions through the highest level of coaching, so you can reignite your inspiration for training again.
By working closely with our Head of Athletic Performance, you will be looking, feeling and performing at your very, very best…
…and that’s the smallest promise we make.
When you don’t have clear optics on what you want your business to look and feel like…
It’s inevitable that even the very best coaches become emotionally volatile.
Wasting money on things that don’t really contribute to your business…
Or getting distracted from your true purpose by “shiny objects”. It’s an easy trap to fall into.
At the High Performance Coach, we operate from abundance - not scarcity.
Here’s how…
We take a360° approach when it comes to high performance - and at the very centre is a simple question:
“What do you want to be known for?”
When you’re unclear about the answer to that, you can’t create anything bigger than yourself.
Even if you have a fantastic work ethic, if you don’t know what to pour your efforts into…
They’ll be wasted.
At The High Performance Coach, our number one currency is business fulfilment and enjoyment.
That’s why you get continuous support to:
We make continuous progress feel fool proof.
All you have to do is bring your effort and commitment.
"Best investment I've ever made"
Dylan Cross
"Now I can see theirs progression a year from now"
Ollie Russell
“I've got a lot of freedom back”
Johnathan M
"I've been able to fall in love with the process"
Nick Lockwood
"I've found so much more progression"
Ryan Smith
"I've built a business where I'm working with dream clients."
Nate Cook
"Game changing for me as a coach, business owner, athlete and a person."
Jack McGailey
"I was on the verge of quitting...now the love for my business is back"
Kane Dawson
"I've developed as a person most importantly"
Emily Hardaker
"So just fly into it. It will be the best thing you ever do."
Grant Kennedy
"The one thing I love about the HPC is the community”
Stephen Cahill
"I wanted to build on my personal standards, so that I could build the business to a great level."
Sasha
"One thing I love about the HPC is that they actually care."
Gary Daly
"I've had a lot more structure to how I work on my business..."
Sam McGowan
"The business is absolutely booming, I'm fulfilled, I'm happy"
Liam Swales
“I have been able to exceed my own expectations.”
Joel Harries
“The one thing I love about the HPC is the connection."
Harvey
"The ideas, the inspiration, the motivation is just top notch."
Joel Dovey
"From no business to a business I feel I can have for the next 20 years"
Ryan Stirton
"I would 100% recommend anybody to join."
Shannon
"I've been able to streamline my business"
Denis Mac
"We have a really clear vision of who we help."
Nicole and Michelle
"I knew it was the best decision I'd made in 2 years!"
Melissa Haywood
"The impact I can now have is incredible"
Ben Herbert
"It is the best decision I've made, from a personal standpoint and a business standpoint."
Theo
“The HPC has made me completely level up.”
Georgia
"Since working with the HPC, my income from my coaching business has doubled."
Phil Anthony
"I feel like I'm really being listened too."
Tom Charles Smith